Salesforce CTI Integration: A Buyer’s Checklist and Test Plan
Evaluate Salesforce CTI integration with a practical checklist for record matching, call logging, permissions, screen pops, and failure recovery.
Today’s edition
Thursday, October 1, 2026
Latest news
Browse the archiveLocality’s Tom Wolfe On Why Top-Down National TV Strategies Fail In Local Markets
Supply path optimization (SPO) has become industry shorthand for aggressive fee-cutting and stripping out intermediaries. But according to Tom Wolfe, Senior Vice President of Programmatic Strategy and Partnerships at Locality, the ad tech industry is…